Nu Invest: what you need to know about Nubank's new tool!
Nu Invest is Nubank's investment platform, providing access to a wide range of financial products.
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Everyone has to recognize the importance that Nubank has in the financial world today.
In addition to becoming a powerhouse for the current generation, the company was one of the great pioneers in the fintech sector, opening doors for the countless companies of the same kind that emerged after it.
Now, in addition to the financial services already offered by Nubank, there's a new tool for those who use Brazil's most famous purple card: Nu Invest.
In this article, we'll talk about this new Nubank feature and how you can take advantage of it! In the following text, you'll read about:
- What is Nu Invest?
- How does Nu Invest work?
- Main questions about Nu Invest
- Is Nu Invest a safe investment option?
- Do Nubank customers automatically have an account to invest in Nu Invest?
- What are the main advantages of Nu invest?
- I want to open my Nu Invest account
What is Nu Invest?
First, we need to explain how the tool came into being. Initially known as Easynvest, this investment platform's mission was to make access to the world of investments easier for the general public.
Through it, the client was able to diversify their investments to ensure a higher return.
Seeing a great opportunity to reach this audience, Nubank recently acquired Easynvest and announced the platform's new name: Nu invest.
How does Nu Invest work?
Continuing with the proposal to reinvent the way we all view investments, Nu invest is Nubank's investment platform, guaranteeing access to a wide range of financial products.
According to Nubank itself, Nu invest has more than a thousand investment products and segments.
Among them are:
- Variable income products, such as shares and real estate funds;
- Fixed income, such as Treasury Direct bonds and CDBs;
Is Nu Invest a safe investment option?
Despite being a service originally from Nubank—a company already well-established in the financial market—it's normal to have doubts about the platform's reliability and whether it's truly a safe option for those looking to invest. And the answer is yes!
Even though it's a new name in the market, this format offers the same level of security as its predecessor, Easynvest, which had an excellent reputation in the national financial market.
Furthermore, the platform also has all the necessary seals of approval and registration with the relevant institutions to offer the best options to its customers.
Among these institutions are the Central Bank (BC) and the Securities and Exchange Commission (CMV) and B3, considered the Brazilian stock exchange.
These factors make the platform a safe option for receiving your investments!
Do Nubank customers automatically have an account to invest in Nu Invest?
No.
Despite being part of the same company, the two platforms currently operate separately.
Even if you already have a Nubank account, you'll need to open a new account in this category to start investing.
For Easynvest customers, the main change will be the platform's visual identity, which has now adopted the fintech's famous standard purple tone.
What are the main advantages of Nu invest?
Everyone knows that what really attracts customers to a new service are the benefits it offers.
Therefore, we've highlighted some of the most notable advantages of this new Nubank platform.
The use of digital in 100% operations
This is certainly one of the main advantages that the platform offers.
By making 100% access to all its services and operations online, Nu Invest helps make the tool much more practical, offering the ease of accessing, monitoring, and moving your investments wherever and whenever you want.
That's a very positive point!
Free from bureaucracy
Let's be honest? Nobody likes having to deal with bureaucracy in their daily lives, right? This also applies to your investments.
As mentioned in the previous topic, Nu Invest is a digital 100% platform. This means it's free from the typical paperwork that's often involved in financial transactions.
Exclusive content to help you
As mentioned at the beginning of the text, Nubank's proposal in launching this strategy is to simplify the way people view the habit of investing, making customers who have never had contact with the area begin to become increasingly familiar with the practice of investing.
Therefore, with these clients in mind who are experiencing the world of investments for the first time through the platform, this platform offers a variety of educational materials—such as blog content and videos—to help you manage your finances in the best possible way.
In addition, it also has a team of experts ready to help you via email, chat or the app.
Nu Investe offers zero brokerage fees
If you, unlike the audience mentioned in the previous topic, have/have had contact with the investment area, you know how important this is!
Brokerage is basically a fee charged by brokers who mediate your investments on the Stock Exchange.
At Nu Invest, in addition to not paying this fee, the client also pays no fees to invest in a series of financial products, such as BDRs and real estate funds, for example.
I want to open my Nu Invest account
For those who already want to start investing, it's very easy! In addition to being able to create your account through the website Nu invest in a matter of minutes, it is also possible to create a Nu invest account directly through the Nubank app.
If this option is not available to you in the app, you can wait for the update or carry out the procedure directly on the website!
Now that you know a little about Nu Investe and its services, how about taking the first step towards investing and taking your finances to a new level?
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